McEnroe Farms is a local farm in upstate NY that holds an annual Turkey Sales event. It is one of their most popular events as the farm hand raises their own 100% organic turkeys.
I created cooking instruction sheets, mission statement fliers, announcement fliers, digital ordering emails, donation tiers and icons, brochures, and menus of all Thanksgiving items available. I also created a custom turkey logo to use alongside their own farm logo. I selected all type and coordinated a color palette to use alongside their branded elements.
Materials were used for both physical distribution and digital campaigns via MailChimp Eblasts and social media.